Clifford Chance takes part in the world's biggest Easter egg hunt
21 February 2012
Clifford Chance takes part in the world's biggest Easter egg hunt
Leading international law firm Clifford Chance is a key sponsor of the world’s biggest egg hunt, this Easter. From 21st February, the UK’s capital becomes home to 200 giant and uniquely crafted Easter eggs, including one designed by leading film director, Sir Ridley Scott, sponsored by Clifford Chance.
The first event of its kind, ‘The Fabergé Big Egg Hunt’ aims to raise vital funds for charities Action for Children and Elephant Family, inviting tourists, locals and visitors to join in a truly magical experience.
Members of the public will be able to hunt down the strategically placed, giant eggs, which have been exclusively designed, bejewelled and decorated by some of the world’s leading artists, architects, jewellers and designers including Mulberry, Sir Ridley Scott, Zandra Rhodes, Diane Von Furstenberg, Marc Quinn, Bruce Oldfield, The Chapman Brothers, Theo Fennell, William Curley, Bompas and Parr and Polly Morgan.
The event is set to smash Guinness World Records for the most participants in an Easter egg hunt and the world’s most expensive chocolate egg, as designed by William Curley.
The hand-crafted eggs, which are destined to become highly collectible works of art, will be available to buy at auction, with proceeds going to Action for Children and Elephant Family. ‘The Fabergé Big Egg Hunt’ seeks to raise up to £2 million for leading children’s charity, Action for Children, and Elephant Family – the UK’s biggest funder for the endangered Asian elephant.
David Bickerton, Clifford Chance's London Managing Partner commented: “Clifford Chance is proud to be involved in this excellent initiative, supporting the Canary Wharf zone in particular. Both Action for Children and Elephant Family do important work and we are, as ever, proud to support inspirational charities such as these, both locally and globally. On a personal note, being a big fan of Sir Ridley Scott's films, I am particularly pleased to have an 'egg-sited' outside the our office!"
Action for Children’s Chief Executive, Dame Clare Tickell, said: “The Fabergé Big Egg Hunt is a ground-breaking and exciting way to get London and all its visitors involved in raising awareness and crucial funds for the most vulnerable and neglected children, young people and families across the UK. It is an enchanting event, which will capture the hearts, imagination and interest of everyone taking part.
“We act as a lifeline to some of the UK’s most vulnerable children, young people and families and the £1 million we stand to benefit from this event will make a huge difference to the people out there that need our help the most. It’s particularly heartening to know that the money will have been raised thanks to an event which will be hugely enjoyable for the thousands of children and families who will be taking part.”
Elephant Family Director, Ruth Powys, said: “From the charity that brought you Elephant Parade, we give you, in partnership with Action for Children, The Fabergé Big Egg Hunt. It’s about time to have some fun again. Forget about your worries – we’re going to put a smile on your faces and brighten up our great capital city. Like everybody, charities are up against it and you need to think out of the box, so welcome to another fun and vital initiative to protect our children and the endangered animals that share their world”.
Sarah Fabergé, great granddaughter Peter Carl Fabergé said: "Eggs have become synonymous with Fabergé and it is almost impossible to think of one without the other! The egg is symbolic to so many nations and cultures representing new life and rebirth. We at Fabergé have recently undergone a rebirth ourselves opening our first boutique in London after an absence of more than 90 years! How could we not become involved in a big egg hunt taking place right on our doorstep in support of these two wonderful charities, Action for Children and Elephant Family whose tireless work involves nurturing young people and the animals that share our planet?”