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Clifford Chance

Clifford Chance


Deadline for compliance with new rules on online privacy matters approaches

24 May 2011

New Directive on user privacy rights and data protection

By 25 May 2011, the EU Member States must implement the new European e-Privacy Directive, which was adopted on 25 November 2009. The e-Privacy Directive amends various earlier Directives, introducing measures aimed at improving data and privacy protection of users and subscribers of communications network services. The new Directive introduces, inter alia, measures that:

• Require explicit user consent for storage of cookies;
• Mandate information on security and integrity incidents; and
• Impose certain information obligations on on-line service providers.

This Alerter compiles some relevant guidance offered by industry bodies. Close monitoring of the current debates on implementation of and practical compliance with the e-Privacy Directive is however advisable.

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